This post will teach you how to integrate Etsy into WordPress

Best Guide to Integrate Etsy into WordPress4 min read

WordPress/Etsy integration means that your Etsy products can finally display on your WordPress. This post will teach you how to integrate Etsy into WordPress

Etsy is the place to go online for handmade goods. Crafters and artisans from all over the world flock to the site to sell their wares. I mean, you can find everything from knitted hats to wood burned signs to handblown glass vases on the site. You can easily lose hours of your time browsing what’s available.

Etsy shops have strict product guidelines with limited payment options, which may not be available in many countries. You also don’t have the ability to add advanced features to your Etsy Shop as you can do with a WooCommerce online store.

However, Etsy offers you more exposure to a niche clientele looking for handcrafted, artistic, and unique products. It is very easy to use, and you don’t have to spend much time on finding customers because they are already there.

Why Not Just Use Etsy?

There’s absolutely no reason why you can’t establish a successful business on Etsy alone. Setting up an Etsy shop does offer some unique perks. For instance, you can launch a store within minutes and you don’t have to work nearly as hard to establish consumer trust. Etsy’s already done that hard work for you. The site gets a ton of traffic, of course, and that’s something you can tap into as soon as you list your first product. You also get access to a vibrant community of sellers who are more than willing to help you out with any questions you might have about selling online from technical questions to how to better promote yourself.

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How to Integrate Etsy into WordPress

First thing you need to do is install and activate the Etsy Shop plugin. For more details, see our guide on how to install a WordPress plugin.

Best Guide to Integrate Etsy into WordPress

Upon activation, you need to go to Settings » Etsy Shop page and enter your Etsy API key to connect your shop with the plugin.

Best Guide to Integrate Etsy into WordPress

Once you click on the link, it will ask you to create a new app. You need to add the name for your app, describe your app, and add your WordPress site URL. After that, you need to select the best choices for your application and click on the Create App button below.

Best Guide to Integrate Etsy into WordPress

You will now see a success message with your Etsy API key. Go ahead and copy the key from here.

Next, you need to go back to your WordPress admin area and paste the Etsy API key. Once done, click on the Save Changes button, and the plugin will validate your API key and connect to your Etsy shop.

After connecting your Etsy store successfully, you can display and sell products from your Etsy shop right on your WordPress blog.

To add the Etsy store products in WordPress, you need to create a new page in WordPress or edit an existing page. On this page, you need to add the following shortcode to your page edit area.

[etsy-shop shop_name="MyShopUSDesign" section_id="55895579"]

Don’t forget to replace the shop name and section ID in this shortcode with your Etsy shop name and ID.

To get these two details, you need to go to your Etsy store and click on Shop Manager from the top right corner of the screen.

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Note: Make sure that you are already logged in to your Etsy account.

Best Guide to Integrate Etsy into WordPress

On this page, you need to click the link in the left menu to access your shop.

Best Guide to Integrate Etsy into WordPress

First, you need to copy the name of your shop and then click on the Edit Shop button to find the section ID.

Best Guide to Integrate Etsy into WordPress

From here, you need to click on the Listings tab located in the left menu.

Best Guide to Integrate Etsy into WordPress

On this page, you will be asked to select the section in which you have added your products. You can select the Sections from the dropdown as displayed in the screenshot below.

Best Guide to Integrate Etsy into WordPress

The section ID of your shop will be displayed in the page URL when your selected section is loaded. Go ahead and copy this section ID to replace in the shortcode.

Best Guide to Integrate Etsy into WordPress

After adding the shortcode with your shop name and section ID, you can visit the post/page to see your Etsy store in WordPress.

Best Guide to Integrate Etsy into WordPress

You can add the same shortcode to multiple posts or pages in WordPress to display your Etsy shop. To show different listings, you need to change the section ID in the shortcode. However, the shop name can remain the same.

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We hope this article helped you learn how to add your Etsy store in WordPress. 

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